Vice President, Business Development
George leads all business development and supply initiatives at Genesis Media. He is a strategic thinker and has built a network of senior level executive relationships across the media, publishing and advertising technology verticals over the past 10+ years. Prior to working at Genesis, George headed up and launched all supply initiatives in the US for Unruly Media, now part of News Corp. Before Unruly, George was at iCrossing (sold to Hearst Corporation in 2010) where he handled the execution of data driven media strategy for several leading Fortune 500 clients. George started out his career as an Investment Banking analyst at Citigroup in their Global Markets Division and holds a degree in Economics from Colby College, where he graduated as Valedictorian in 2006.