Genesis Vizeum is an independent full-service media network, within the Aegis Group plc, the world's largest independent media group.
Genesis Vizeum is part of the international Vizeum media network. Vizeum has more than 52 offices in 42 countries globally and is part of the Aegis Group plc, the world’s largest independent media group. In Canada, we have offices in Toronto, Vancouver and Montreal.
Genesis Vizeum provides advertisers with a choice when seeking independent advice and international reach in communications planning and buying. Our aim is to understand motivation, the force that drives the lives people lead and the brands they buy. We marry it to our media expertise to create innovative ideas across all channels new and old. We call this approach "Motivation to Media". It is underpinned by the world’s largest motivational study of categories brands and the media. 80,000 interviews in 20 countries give us unique understanding and the ability to action it.
Buying Power
In our business size does matter, but only to a point. As part of Aegis Media, our combined buying leverage makes us one of the largest media buyers in Canada. The leverage gives us a pre-eminent negotiation position and it allows us to take a seat at the head of the negotiation table.
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